Don't get me wrong, the commercials are somehow compelling to me. But not so far as the product the company is trying to promote. (For all I know the shit he's trying to get you to buy is liquid Ex-Lax.)
You have this old bearded dude generally sitting in a bar booth flanked by two hot young chicks hanging on his every word. That's what fascinates me quite frankly.
I think I could do that, sans the grey beard, and if I wanted to spend the money to get two hot young chicks plastered enough to hang all over me and listen to me spout a couple of pithy comments, thought up by a marketing team.
I think I could pull off being mysterious, interesting, and pithy under those circumstances.
(And, oh yeah, those chicks would have to be really effin drunk too.)
Until I thought about it a little more anyway. Now I'm just a little depressed quite frankly. I possess no mystique, at least locally. I've become embarrassingly mundane and predictable.
I pop into Kwik Trip every day on my way to work to feed my nicotine habit. Until I saw these "Most Interesting Man In The World" commercials I was impressed that I could saunter up to the counter and all I heard was "that'll be $7.28 JPT." They already knew what I wanted, the right brand, and (now) annoyingly, they had the correct change ready for me. (Apparently I always hand over a ten dollar bill.) They had this sale rung up before I could open my mouth. Nothing mystique about this at all.
My kids can approach me with any problem they have in the world. And I'm there for them, ready to do battle, sort out the problem, and steer them in the right direction. But that isn't what they really want. They just want to share the problem. When I open my mouth to offer up my worldly wisdom I get shut down with "We already know what you're going to say dad." Again, my mystique has been lost and beaten into submission.
My boss doesn't even bother to tell me about new policies or work place rules any more. Apparently he knows exactly whether they're rules I'm going to follow, or ignore, ahead of time. He doesn't want to waste his time any more, or possibly mine. The possibility also exists he doesn't want the aggravation of wasting his breath. Whatever the reason, I'm once again far too predictable.
I can't even get the grocery store cashier to ask me "paper or plastic" any more upon checking out. I know they used to though. Now they just throw my shit in plastic bags and take my money. I'm a little conflicted on this one though. When they used to ask I'd get that "deer in the headlights look" and mumble and stammer, and finally ask "Uh, what's the correct answer here?" That may have become a tad tiring to them, but again no mystique involved.
So a few changes are in order here. The mystique which has apparently fled my persona has to be recaptured.
Deciding where to start is a bit perplexing. Do I go all in or just phase in some changes?
I'm inclined to start with the grocery store, mostly because I'm going to have to buy some groceries some time today, or go hungry.
So when "Skippy" the l'il bagger boy starts to throw my crap into plastic bags I'm going to have to bring that to a halt. But going to paper isn't exactly exciting, or mysterious. That just won't do. That guy is going to have to find some burlap bags to make me happy.
Baby steps people, baby steps.